Welcome Bonus
A promotional offer exclusively for new players who are making their first deposit at a casino.
The Welcome Bonus (or sign-up offer) is the primary marketing tool used by casinos to attract new customers. It is almost always the most generous promotion a casino will offer.
It typically consists of a Deposit Bonus (e.g., 100% match) and often includes a package of Free Spins. The true value of a welcome bonus is determined not by its size, but by its terms, especially the Wagering Requirements. A smaller bonus with fair terms is often superior to a large bonus with punitive ones.
Formulas and examples
Example Offer:<br>"100% up to £100 + 50 Free Spins on Book of Dead"